中美创业与风投导论课程详细信息

课程号 30340088 学分 2
英文名称 Introduction to US-China Entrepreneurship and Venture Capital
先修课程 Undergraduate and graduate students with an interest in entrepreneurship, early stage venture, and US-China startup formation are encouraged to apply. Working level of English fluency is required. Students with a background in engineering, business, and medicine are especially encouraged to apply.
中文简介 This course will provide students with a comprehensive understanding of how startups and academic company spin-outs are created, funded, and managed, with the goal of helping students develop the skills needed to pursue a career in entrepreneurship.  The two-week session will be divided into lectures, guest speaker sessions with audience Q&A, and student team working sessions. Core course topics include company formation, an introduction to venture capital and fundraising, product-market fit, IP protection, and differences between the US and China’s start-up ecosystems.

Speakers will include current CEOs and former start-up founders who have sold their companies to large technology companies such as Amazon, Apple, and others. Partners of several major US-China venture funds will also present their experience working with early stage entrepreneurs in Silicon Valley and Chinese technology hubs such as Beijing/Shanghai/Hangzhou/Shenzhen.

As part of this course, students will work in teams to design and pitch a new product concept to a panel of judges for live feedback. Students will submit a business plan along with their pitch, which will summarize the problem that their product aims to solve, a market analysis, competitive landscape, and growth strategy. By the end of the 2 week session, students should have a fundamental understanding of how to launch a start-up as well as the mechanisms by which venture funds raise money and deploy capital to support entrepreneurs.
英文简介 This course will provide students with a comprehensive understanding of how startups and academic company spin-outs are created, funded, and managed, with the goal of helping students develop the skills needed to pursue a career in entrepreneurship.  The two-week session will be divided into lectures, guest speaker sessions with audience Q&A, and student team working sessions. Core course topics include company formation, an introduction to venture capital and fundraising, product-market fit, IP protection, and differences between the US and China’s start-up ecosystems.

Speakers will include current CEOs and former start-up founders who have sold their companies to large technology companies such as Amazon, Apple, and others. Partners of several major US-China venture funds will also present their experience working with early stage entrepreneurs in Silicon Valley and Chinese technology hubs such as Beijing/Shanghai/Hangzhou/Shenzhen.

As part of this course, students will work in teams to design and pitch a new product concept to a panel of judges for live feedback. Students will submit a business plan along with their pitch, which will summarize the problem that their product aims to solve, a market analysis, competitive landscape, and growth strategy. By the end of the 2 week session, students should have a fundamental understanding of how to launch a start-up as well as the mechanisms by which venture funds raise money and deploy capital to support entrepreneurs.
开课院系 北京大学教务部
成绩记载方式  
通识课所属系列  
授课语言 英文
教材
参考书
教学大纲 This course will provide students with a comprehensive understanding of how startups and academic company spin-outs are created, funded, and managed, with the goal of helping students develop the skills needed to pursue a career in entrepreneurship.  The two-week session will be divided into lectures, guest speaker sessions with audience Q&A, and student team working sessions. Core course topics include company formation, an introduction to venture capital and fundraising, product-market fit, IP protection, and differences between the US and China’s start-up ecosystems.
Speakers will include current CEOs and former start-up founders who have sold their companies to large technology companies such as Amazon, Apple, and others. Partners of several major US-China venture funds will also present their experience working with early stage entrepreneurs in Silicon Valley and Chinese technology hubs such as Beijing/Shanghai/Hangzhou/Shenzhen.
Session 1:Introduction to Program Curriculum and Entrepreneurship Date: 7/17/17
Session 2:Basics of Venture Capital Date: 7/18/17
Session 3:Guest Lecture on Startup Formation through Acquisition Date: 7/19/17
Session 4:Guest Lecture on Value Propositions and Enterprise Sales Date: 7/20/17
Session 5:Differences between US and China’s VC Ecosystems Date: 7/21/17
Session 6:Guest Lecture: Product Pitch and Consumer Hypergrowth Date: 7/24/17
Session 7:Guest Lecture: Financial Technology and Acquisition Date: 7/25/17
Session 8:Guest Lecture: China US University Spinouts Date: 7/26/17
Session 9:Guest Lecture: Future Trends of US-China Venture Date: 7/27/17
Session 10:Final Pitch Presentations Date: 7/28/17
This two-week class will be divided into didactic lectures, student team working sessions, and guest speaker sessions with audience Q&A. Lectures and student team working sessions will be primarily be scheduled between 3-6 PM. On days with guest speakers, talks with networking sessions will be scheduled at 7 PM in the evening.
Class Participation: 40%
Final Class Presentation: 30%
Mock Business Plan (2 Pages): 30%
教学评估 陈东敏:
学年度学期:16-17-3,课程班:中美创业与风投导论1,课程推荐得分:null,教师推荐得分:null,课程得分分数段:80及以下;
Andrew Lee:
学年度学期:16-17-3,课程班:中美创业与风投导论1,课程推荐得分:null,教师推荐得分:null,课程得分分数段:80及以下;
Zhang Qing:
学年度学期:16-17-3,课程班:中美创业与风投导论1,课程推荐得分:null,教师推荐得分:null,课程得分分数段:80及以下;